Entertainment

Entertainment – NEN Agency

Welcome to the Entertainment section of NEN Agency, your backstage pass to the world of films, television, music, celebrity life, and cultural events. From Pakistan’s vibrant showbiz scene to Hollywood blockbusters and global pop culture, we bring you the stories, trends, and moments that keep audiences talking.

Inside This Category

  • Film & Television: Reviews, premieres, and behind-the-scenes stories.

  • Music & Performances: Artist spotlights, album releases, and concert coverage.

  • Celebrity News: Exclusive interviews, lifestyle updates, and social media buzz.

  • Cultural Events & Festivals: Awards shows, art exhibitions, and stage performances.

  • Streaming & Digital Content: Web series, OTT platforms, and online entertainment trends.

Why Our Coverage Stands Out
We blend timely updates with in-depth features, giving readers both the highlights and the human stories behind the entertainment industry.

Atif Asalam
Celebrities, Entertainment

Atif Aslam, has been announced as the brand ambassador for vivo’s highly anticipated V Series launch.

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Top Pakistani Singer and Actor, Atif Aslam joins hands with vivo for the launch of the highly anticipated V Serie vivo has officially declared Atif Aslam as the Brand Ambassador for its forthcoming V series in Pakistan. Renowned for his soulful voice and captivating personality, Atif Aslam epitomizes the superstar essence and style that the V series of vivo represents. This collaboration seeks to emphasize the sleek design, advanced camera capabilities, and robust performance of the V series, which aligns perfectly with Atif Aslam’s vibrant character and significant influence over the audience. As one of Pakistan’s most esteemed artists, Atif Aslam fosters an unparalleled bond with his fans, making him the perfect representative for vivo’s upcoming major launch. In remarks regarding the partnership, Mr. Muhammad Zohair Chohan, Director of Brand Strategy at vivo, stated: “We are thrilled to welcome Atif Aslam to vivo as the ambassador for our V series. His energy, talent, and inspiring journey resonate deeply with our brand values and our vision of empowering users through innovation and style.” Expressing his enthusiasm, Atif Aslam remarked: “vivo is a globally recognized brand celebrated for its innovation and style. Collaborating with vivo for the V series truly aligns with my persona, as I believe in the importance of continuous evolution and inspiring the youth. I am excited to be part of this journey and to represent a brand that resonates so profoundly with young audiences.” With this announcement, vivo generates excitement for the highly anticipated V60 launch, promising a smartphone experience that merges state-of-the-art imaging technology with premium design. Featuring the revolutionary 50 MP ZEISS Super Telephoto Camera, this partnership sets the stage for an exhilarating chapter in the V series journey, further enhancing vivo’s connection with Pakistan’s vibrant audience.

Umer Shah, Ahmed Shah’s Brother and Jeeto Pakistan Child Star, Passes Away
Celebrities

Umer Shah, Ahmed Shah’s Brother and Jeeto Pakistan Child Star, Passes Away

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Ahmad Shah announced his younger brother’s passing with an Instagram post asking fans to keep the family in their prayers. Ahmad Shah, the viral sensation known for the “peeche tou dekho” (look behind you) reel, took to social media on September 15 to share the heartbreaking news of his younger brother, Umer Shah’s passing. Referring to Umer as the “little shining star” of their family, Ahmad urged fans to remember his brother and keep their family in their thoughts and prayers. Umer gained recognition for his appearances on television alongside his brother during the popular game show Jeeto Pakistan and ARY Digital’s Ramazan transmission, Shan e Ramazan. The audience cherished the duo, who frequently appeared in costume. This marks the second tragedy to befall the family, as the siblings had previously lost their youngest sister, Ayesha, in November 2023. Umer was well-known for his television appearances with his brother on the beloved game show Jeeto Pakistan and ARY Digital’s Ramazan transmission, Shan e Ramazan. The viewers loved the pair, who often showcased their costumes. This is the second misfortune to hit the family, following the loss of their youngest sister, Ayesha, in November 2023. Hailing from Dera Ismail Khan, Ahmad’s most recent Instagram post features him and Umer in their school uniforms. The shows that the sibling duo participated in will undoubtedly feel different without Umer’s cheerful smile and vibrant presence.

Fawad Khan Aabeer Gulaal release
Celebrities, Entertainment

Fawad Khan Feels Pressure as ‘Aabir Gulaal’ Set for Global Release on Friday

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Superstar Fawad Khan has shared insights regarding the pressure he encountered while working on his forthcoming cross-border romantic drama, Aabir Gulaal, which is scheduled for international release on Friday (tomorrow). In discussing the film, the actor characterized it as a “palate cleanser” amidst the current trend of emotionally charged and dark cinema. “In today’s cinema, we witness an abundance of intensity and heaviness that leaves audiences longing for a moment to breathe,” Fawad noted. He likened the film to “a comforting dish crafted from simple ingredients, where each flavor is allowed to shine distinctly.” Fawad openly acknowledged his concerns about whether the film would reach its audience: “I was quite anxious. There was significant pressure surrounding the film’s release,” he revealed. “However, my faith in the narrative and its message motivated me to persevere.” Aabeer Gulaal is set for a worldwide release in Pakistan, the UAE, and various other regions—but not in India, due to regulatory limitations and ongoing diplomatic tensions. This choice has led to disappointment among Indian viewers. “We are unable to enjoy the film solely because of political issues,” one user lamented on social media. Another expressed optimism, stating, “I hope it becomes accessible online on some platform as well.” Despite the restricted regional release, the film has already resonated with audiences through its trailers, which have been lauded for their emotional richness and aesthetic simplicity. The chemistry between Fawad Khan and Vaani Kapoor has also garnered attention, with many emphasizing the cross-border relevance of a narrative focused on love and human connection.

Ashwariya Rai Bachan reached high court to safgaurd her likeness
Celebrities, Entertainment

Aishwarya Rai has approached the Delhi High Court regarding explicit AI-generated content that utilizes her likeness.

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Rai has requested the court to protect her name, voice, image, and distinctive style of dialogue delivery from exploitation. The Indian actress Aishwarya Rai has filed a petition with the Delhi High Court, seeking to prevent the misuse of her name, image, and likeness in AI-generated content that portrays her in sexually explicit manners, as reported by the nenagency. During the hearing of her petition on Tuesday, the court suggested the possibility of issuing a temporary order to prohibit platforms and individuals from using her identity without her consent. It also indicated that further instructions would be provided to remove links and content that infringe upon her rights. The actress stated that she has been subjected to altered, “unreal intimate photographs” that are being disseminated online. “Her name and image are being exploited to fulfill someone’s sexual desires. This is extremely unfortunate,” her attorney informed the court. The petition contends that numerous websites and platforms are unlawfully profiting from Rai’s likeness. Among the defendants listed are websites such as aishwaryaworld.com, apkpure.com, and bollywoodteeshop.com, the e-commerce platform Etsy, organizations like Aishwarya Nation Wealth Motivational Speaker, AI-driven chatbots, YouTube channels including NewNWSTamil and Bollywood_CinemaTV07, and even the technology giant Google. Indian governmental bodies such as the Ministry of Electronics and Information Technology and the Department of Telecommunications have also been included as parties in the case. The petition emphasizes that the application of deepfake technology to create and disseminate “distasteful” images not only constitutes a violation of her publicity rights, commonly referred to as personality rights, but also represents an affront to her dignity. Rai has urged the court to protect her name, voice, image, and signature style of dialogue delivery from misuse, particularly in what she has characterized as “unwholesome and unsavoury” manners. The issue has now been presented to the court’s joint registrar on November 7, with additional proceedings planned for January 15. Rai is not the first Bollywood celebrity to seek legal recourse regarding the unauthorized use of her likeness. In recent years, actors such as Jackie Shroff and Anil Kapoor have also turned to the courts to safeguard their personality rights from unauthorized commercial exploitation and misuse.

maria butt
Celebrities, Fashion, National News

Maria B says became ‘workout proper to unfastened speech’ in respond to NCCIA in trans community defamation case

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Designer Maria Butt — known extra popularly as Maria B — has submitted her defence to the National Cyber Crime Investigation Agency (NCCIA) in a complaint made in August regarding the fashion designer’s anti-transgender rhetoric on social media. The criticism became filed towards her by using Saima Butt for defaming the transgender network. The clothier had distinct her attorney to appear earlier than the NCCIA on September 2. In the reaction submitted with the aid of Barrister Mian Ali Ashfaq on behalf of Maria B, a duplicate is available with images. She claimed that she exercised her right to free speech and expression under Article 19 of the Constitution. The response states that the clothier began expressing “reasonable opinions on subjects of public difficulty” and that her submission became made “within the ambit of lawful expression” and in “exact faith and for the larger public true”. The reaction argues that, because the human beings inside the video the fashion designer posted had been rarely visible and sporting mask, her post can’t be taken as defamation towards any man or woman. The criticism, Maria B’s declaration claimed, became made with “malicious rationale” to bother her. The Lahore police booked around 60 transgender persons and others in August and arrested some of them for allegedly organising an “objectionable” non-public party after Maria B uploaded photos and films of it on her social media bills. Later, a magistrate disregarded the case in opposition to the transgender folks after no incriminating cloth become located connecting them with the fee of the alleged offences. She had posted videos on her social media bills, traumatic motion towards “transgender activists” that she claimed featured in the clips, terming such gatherings “in opposition to the ethical values of the United States”. This isn’t always the first time the clothier has made anti-trans remarks on her social media accounts. Recently, she celebrated the banning of a screening of Joyland in Lahore, describing it as a “shameful transgender satanic display”. Joyland is a movie and was Pakistan’s reliable Oscars submission for the 12 months 2023. Published by NENAgency — delivering reliable news and informed perspectives

ducky bhai, famous pakistani youtuber , NCCIA
Celebrities, Crime, Entertainment, Social Media

Famous Pakistani YouTuber Ducky Bhai will remain in NCCIA custody until September 3

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The National Cyber Crime Investigation Agency (NCCIA) will hold YouTuber Saadur Rehman, also known as Ducky Bhai, for two more days after a Lahore court magistrate granted the agency an extension in his physical detention on Monday. Sections 13 (Electronic Forgery), 14 (Electronic Fraud), 25 (Spamming), and 26 (Spoofing) of the Prevention of Electronic Crimes Act, 2016 as well as sections 294 B (Offering prize in connection with trade) and 420 (Cheating and dishonestly inducting delivery of property) of the Pakistan Penal Code were used by the state through the NCCIA Lahore to register the case against him. He was detained at Allama Iqbal International Airport in Lahore on suspicion of endorsing illicit gambling apps on his YouTube channel. The case relates to a June 13 inquiry that was filed on the “receipt of information from reliable source(s)” that certain social media influencers and YouTubers were using their accounts to promote gambling and betting apps to the public in order to profit themselves. According to the FIR, the public lost money after spending their hard-earned money on these applications. It accused Ducky Bhai of using his YouTube channel to promote various gambling and betting apps, including as 1xBet, Bet 365, B9 Game, and Binomo, for which he is suspected of serving as country manager. The YouTuber’s four-day remand, which was granted on August 28, was completed prior to Monday’s hearing in Magistrate Muhammad Naeem Wattoo’s court. Citing a forensic analysis report of the electronic gadgets taken from Ducky Bhai’s possession, the investigating officer asked for an extension. The officer claimed that in addition to proof of international transactions, the suspect’s device contained multiple talks about gambling app marketing. Advocate Chaudhry Usman Ali, Ducky Bhai’s attorney, requested that the court not extend his client’s remand, arguing that it is possible to acquire the specifics of banking transactions without detaining the accused.  Additionally, he contended that the NCCIA had not yet produced any proof that the YouTuber was Binomo’s country manager or that the businesses he advocated resulted in user losses.  The judge instructed the NCCIA to bring the accused to court on September 3 and gave the agency a two-day extension in Rehman’s custody, instructing the agency to wrap up the investigation.

Balochistan, Entertainment, Kpk, National News, Pakistan, Sindh, World

Happy Independence Day 2025 – A Message to All Pakistanis Worldwide 🇵🇰

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From the heart of Pakistan to every corner of the globe – Happy 78th Independence Day!Today, we honor the vision of our founding fathers, the sacrifices of our heroes, and the unwavering spirit of our people. Whether you are in Karachi or Kuala Lumpur, Lahore or London, Islamabad or Istanbul — the love for Pakistan binds us together as one nation.This day reminds us that freedom is a blessing and unity is our strength. Let’s continue to protect our heritage, work for our nation’s progress, and inspire future generations with our resilience, creativity, and determination.May our flag always fly high, our hearts always beat with pride, and our homeland always shine with peace and prosperity.Pakistan Zindabad! 🇵🇰✨

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