The 17th edition of the Brand of the Year Awards 2026 took place in Karachi, held at a local hotel. Federal Minister for the Board of Investment, Qaiser Ahmed Sheikh, was the chief guest.
Investment and Economic Growth
In his address, Minister Sheikh highlighted the need to strengthen Pakistan’s business environment. He emphasized the critical roles of investment, innovation, and export-driven growth as vital for economic development. Entrepreneurs, according to him, play a significant role in this process.
Encouraging Exports
Sheikh advocated for boosting exports and simplifying the ease of doing business in Pakistan. He argued that these factors are essential for achieving nationwide economic prosperity.
Promoting Pakistan as a Business Hub
The minister stressed the importance of positioning Pakistan as a competitive business and investment destination. He urged the government to create more opportunities for the youth and discussed ongoing reforms aimed at facilitating easier investment.
At the conclusion of his speech, Minister Sheikh distributed the brand awards, celebrating excellence across the business sector.
