Business

Business – NEN Agency

Welcome to the Business section of NEN Agency, where we decode Pakistan’s economy, spotlight entrepreneurs, and track global market trends. From corporate boardrooms to small-town startups, our coverage connects you to the decisions, deals, and developments shaping financial life in Pakistan and beyond.

Inside This Category

  • Pakistan Economy: Government policies, taxation, inflation, trade, and growth indicators.

  • Startups & SMEs: Success stories of Pakistani entrepreneurs and innovative ventures.

  • Stock Market & Finance: Updates on PSX, forex, banking, and financial literacy.

  • Global Business: Trends from international markets, MNC activities, and economic events.

Why Our Business Coverage Stands Out
We don’t just report the numbers — we explain what they mean for you. Our team digs deeper into the “why” behind every headline, giving readers the context they need to make informed decisions.

Business

PM Shehbaz Addresses PCBC on IT, Telecom & BESS

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Prime Minister Muhammad Shehbaz Sharif delivered a keynote address at the Pakistan-China Business Conference in Hangzhou, China. The event highlighted strategic cooperation in information technology, telecommunications, and renewable energy sectors. This meeting aimed to enhance economic ties between Pakistan and China by expanding cooperation across strategic sectors to create new growth opportunities. Key Sectors for Bilateral Investment The conference focused on crucial areas for economic cooperation. Discussions emphasized investment and technological collaboration in: Information Technology and Telecommunications Battery Energy Storage Systems (BESS) Agricultural Modernization Digital Infrastructure Development Growth in IT and Telecom Prime Minister Shehbaz highlighted Pakistan’s IT and telecom sectors’ potential, emphasizing Chinese investment opportunities in digital infrastructure. Technology transfer initiatives are key to bolstering trade cooperation and positioning Pakistan as a regional technology hub. The telecom sector offers significant revenue growth potential through enhanced connectivity solutions. Advancing Battery Energy Storage Systems BESS technology was a major focus of the conference discussions. This renewable energy solution strengthens Pakistan’s commitment to sustainable energy development, with Chinese expertise playing an essential role. Grid modernization and advanced storage systems are critical for achieving clean energy goals and ensuring grid stability during the transition to renewable sources. Transforming Agriculture Through Technology PM Shehbaz discussed opportunities for Chinese expertise to improve Pakistan’s agricultural sector. Investments in modernization aim to increase productivity and enhance food security. Collaboration in agriculture seeks to boost exports and revenue. Technology-driven solutions like smart irrigation and precision farming promise to transform the agricultural economy. Strengthening Economic Partnerships The Hangzhou conference underscored the robust economic partnership between Pakistan and China. Both nations are exploring new business collaborations and market expansion opportunities. Investments in emerging technologies are central to bilateral trade cooperation, with the strategic partnership driving economic growth and creating opportunities in priority sectors for sustainable development.

Business

Pakistan’s Ambassador to the UAE, Shafqat Ali Khan, called on DPM/FM Ishaq Dar on the sidelines of the Regional Envoys’ Conference in Islamabad.

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Pakistan’s Ambassador to the United Arab Emirates, Shafqat Ali Khan, held a meeting with Deputy Prime Minister and Foreign Minister Ishaq Dar during the Regional Envoys’ Conference in Islamabad. The main objective of this meeting was to bolster Pakistan UAE relations and improve cooperation in various sectors. Diplomatic Strategies at the Conference The Regional Envoys’ Conference acted as a strategic platform for discussing diplomatic strategies. Both leaders evaluated existing partnerships critically and sought new opportunities across multiple sectors. Expanding Cooperation in Key Sectors Deputy Prime Minister Ishaq Dar emphasized the need to expand cooperation between Pakistan and the UAE. He called for concrete initiatives to strengthen bilateral relations. Target Areas for Collaboration The Foreign Minister identified several crucial areas for enhanced collaboration: Trade and economic partnerships Investment opportunities Energy sector cooperation Strategic partnerships for regional stability These areas present mutual benefits, promoting growth and stability for both nations. Role of Pakistani Community in UAE Ishaq Dar acknowledged the significant contributions of the Pakistani community residing in the UAE. He urged officials to promptly address their concerns to improve their welfare. Enhancing People-to-People Links The Deputy Prime Minister advocated for strengthened people-to-people connections between Pakistan and the UAE, aiming to enrich cultural and social ties. Strengthening Diplomacy in the Gulf Region The meeting highlighted Pakistan’s commitment to strengthening diplomatic relations. The UAE remains a vital strategic partner for Pakistan in the Gulf region. Ambassador Shafqat Ali Khan assured continued efforts to advance cooperation between Pakistan and the UAE. Both leaders expressed satisfaction with the current state of bilateral relations and future pathways.

Google to Invest £5 Billion in UK AI Drive Ahead of Trump Visit
Business

Google to Invest £5 Billion in UK AI Drive Ahead of Trump Visit

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Google has announced a £5 billion ($6.8 billion) investment plan for the UK. This substantial funding will unfold over the next two years and aims to enhance the country’s artificial intelligence capabilities, aligning with US President Donald Trump’s state visit to Britain. Strategic Investment Allocation The investment will support various strategic initiatives within Google’s UK operations. Key areas of focus include capital expenditure, research and development, and AI research through Google DeepMind. DeepMind is set to prioritize AI applications in science and healthcare, strengthening the UK’s position in the global AI market. Infrastructure Expansion Plans Google intends to expand its infrastructure by opening a new data center in Waltham Cross, eastern Hertfordshire. Initially announced as part of a $1 billion investment last year, this facility will benefit from the additional £5 billion commitment. A Google spokesperson emphasized that this further investment reflects growing confidence in the UK tech sector. Trump State Visit and Trade Relations During his second state visit to Britain, President Trump aims to fortify bilateral trade relations. He is accompanied by a delegation of prominent US tech CEOs. The group is scheduled to meet with UK Prime Minister Keir Starmer to discuss trade at his residence on Thursday. Tech Industry Leaders Join Delegation The delegation features key figures from major technology firms, including executives from Nvidia and OpenAI, creators of ChatGPT. A senior US official stated that the visit’s goal is to establish a new science and technology partnership, channeling billions in fresh investments across various sectors. Economic Impact and Trade Agreements The US and UK are finalizing agreements worth approximately $10 billion, intended to expedite nuclear project development. This is expected to form a leading tech partnership, praised by British officials. Prime Minister Starmer acknowledged US financial institutions, with PayPal and Citi Group pledging £1.25 billion in investments, thus strengthening financial sector ties between the two nations. These agreements offer several significant benefits: Accelerated regulatory approvals for nuclear projects Enhanced private sector investments Support for the UK’s net-zero targets Improved energy security Boosts to overall economic growth

TikTok deal news
Business

Donald Trump Hints at TikTok Deal Between US and China

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Trump Unveils Framework for TikTok Deal Donald Trump announced a potential agreement between the United States and China concerning TikTok’s operations within the U.S. Plans to finalize details with President Xi Jinping are underway for later this week. Trump shared these updates on Truth Social, coinciding with the conclusion of successful U.S.-China trade talks in Madrid. He mentioned TikTok, stating, “A deal was reached on a certain company dear to our youth. They will be pleased.” Ownership Framework Outlined by Treasury Treasury Secretary Scott Bessent presented a framework agreement for TikTok, rooted in the Madrid talks he led. This plan, awaiting approval from Trump and Xi on Friday, proposes a U.S.-controlled ownership structure for TikTok. Bessent did not divulge further specifics, emphasizing the need for confirmation during the forthcoming Trump-Xi call. “We have a framework. They must confirm the deal,” he noted. ByteDance Divestment and Looming Deadline The Trump administration has repeatedly extended ByteDance’s congressional deadline to divest its U.S. operations. Without compliance, a nationwide ban could be enforced. Following three extensions, the current deadline is Wednesday. The Madrid agreement aims to resolve this issue before the due date. Donald Trump indicates a potential agreement between the U.S. and China regarding TikTok’s future operations. Madrid Trade Talks and Broader Economic Discussions The Madrid talks are part of a broader series following prior discussions in Geneva, London, and Stockholm. The U.S. and China are preparing for a meeting between Trump and Xi next month. The Financial Times reported that China has invited Trump to a summit in Beijing, though the White House has not yet responded. Key Outcomes of the Madrid Negotiations Mutual agreement on TikTok ownership framework Plans for a U.S.-controlled ownership structure Anticipated presidential approval during Friday’s call Set deadline for ByteDance divestment resolution before Wednesday Summit Location Under Discussion In Washington, progress on broader trade issues or fentanyl discussions remains limited. Debate continues on whether Trump should meet Xi in Beijing, with some officials proposing a neutral location for the summit.

Qualcomm Unveils Snapdragon 8 Elite 5: Next-Gen Flagship Chipset
Business

Qualcomm Unveils Snapdragon 8 Elite 5: Next-Gen Flagship Chipset

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Qualcomm has officially unveiled the Snapdragon 8 Elite 5, the latest addition to its flagship chipset series. This launch represents a significant leap in the semiconductor market, advancing four generations beyond last year’s Snapdragon 8 Elite. Naming Convention Evolution Qualcomm has reverted to its original naming strategy for the Snapdragon 8 series. The sequence began with Snapdragon 8 Gen 1 in 2021, followed by Gen 2 in 2022, and Gen 3 in 2023. The Snapdragon 8 Elite 5 marks the fifth in this series, highlighting an evolution of the existing framework rather than a complete redesign. Launch Event Highlights The Snapdragon 8 Elite 5 is set to debut at Qualcomm’s Snapdragon Summit in Maui, Hawaii, starting September 23. This event is expected to attract significant interest from industry analysts and investors in the global tech market. Technical Advancements The chipset features custom Oryon CPU cores, with the primary core operating at 4.6 GHz. The “for Galaxy” or Extreme Edition variant could reach speeds up to 4.7 GHz, significantly boosting performance for flagship devices. Graphics and Performance Benchmarks The new chip reportedly includes an innovative GPU clocking at 1.2 GHz. It is projected to achieve scores between 4.2 million and 4.4 million on AnTuTu, establishing new performance benchmarks for mobile processors in the competitive semiconductor sector. Manufacturing Process and Market Strategy Using TSMC’s N3p 3nm process, the chip aims to boost power efficiency and performance. Qualcomm’s investment demonstrates their commitment to expanding market presence in the semiconductor industry and increasing revenue growth. Strategic Partnerships Xiaomi will be the first to integrate the Snapdragon 8 Elite 5 into its 17 series smartphones. This partnership enables both companies to strengthen their positions in the flagship smartphone market. Xiaomi 17 Xiaomi 17 Pro Xiaomi 17 Pro Max This collaboration underscores strong corporate investment in next-gen mobile technology, with potential revenue growth implications for both Qualcomm and Xiaomi, affecting their competitive standing in the tech and semiconductor industries.

China punishment, Xiaohongshu app, content violations, social media regulation, Chinese apps, tech news
Business

China Imposes Punishment on Xiaohongshu App Over Content Violations

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The Cyberspace Administration of China has imposed strict penalties and issued warnings to Xiaohongshu executives over managing ‘trivial’ and ‘negative’ content online. Regulatory Actions Taken Announced by China’s top internet regulator, consequences targeted ‘responsible individuals’ at Xiaohongshu, known as RedNote. The platform faced criticism for frequent celebrity-focused posts and trivial content appearing in the hot search list. While exact penalties remain undisclosed, authorities stressed the need for a ‘clear, clean, and healthy cyberspace’ to serve public interest. Overview of Xiaohongshu Xiaohongshu, launched in Shanghai in 2013, caters to hundreds of millions of monthly active users, strengthening its impact on China’s digital economy. The platform, meaning Little Red Book, is unrelated to Mao Zedong’s famous quotations. Features and Revenue Model Distinguishing itself from platforms like Douyin or Weibo, Xiaohongshu emphasizes lifestyle and consumer-centric topics to enhance commercial engagement. Key categories include: Lifestyle and travel Beauty and makeup Food and dining Fashion and accessories The ‘Explore’ page mirrors TikTok’s ‘For You’ page, utilizing algorithms based on user interests for content suggestions. E-Commerce Integration Functioning as an online marketplace akin to TikTok Shop, Xiaohongshu facilitates direct purchases of clothing, makeup, and accessories. This bolsters revenue within China’s social commerce market, benefiting both the platform and merchants. Younger consumers are drawn to the social commerce model, valuing peer recommendations and visual content for shopping decisions. Content Moderation Policy Compared to other Chinese platforms, Xiaohongshu is less censored, permitting discussions on sensitive subjects like LGBTQ issues and women’s choices to remain single. This openness boosts its appeal among younger demographics.

Ashwariya Rai Bachan reached high court to safgaurd her likeness
Business

Aishwarya Rai has approached the Delhi High Court regarding explicit AI-generated content that utilizes her likeness.

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Indian actress Aishwarya Rai has taken legal action, filing a petition in the Delhi High Court against AI-generated deepfake content. Her goal is to stop the misuse of her name, image, and likeness in explicit materials, marking a crucial point in tackling deepfake technology abuse in India. Temporary Protective Order Considered The Delhi High Court has suggested a temporary protective order during a recent hearing. This measure would prevent platforms and individuals from using Rai’s identity without consent. Additionally, the court plans to mandate the removal of infringing links and content. Exploitation Through Deepfake Content Aishwarya Rai has become a victim of “unreal intimate photographs” spread online. Her attorney argues her name and image are exploited for sexual purposes, severely violating her personal dignity and privacy rights. Defendants in Legal Petition The petition identifies several websites and platforms unlawfully profiting from Rai’s likeness, impacting both commercial entities and government bodies. Commercial Defendants Listed defendants include: Websites: aishwaryaworld.com, apkpure.com, and bollywoodteeshop.com E-commerce platform Etsy Organizations: Aishwarya Nation Wealth Motivational Speaker AI-driven chatbots YouTube channels: NewNWSTamil and Bollywood_CinemaTV07 Technology giant Google Government Bodies as Respondents The petition includes Indian governmental bodies, such as the Ministry of Electronics and Information Technology and the Department of Telecommunications, highlighting the need for regulatory intervention in deepfake content. Violation of Personality Rights The petition claims deepfake technology produces “distasteful” images, violating publicity rights and assaulting personal dignity. Rai seeks legal protection for her name, voice, image, and distinctive dialogue delivery style, setting a precedent for safeguarding celebrity rights in the digital age. Next Steps in the Legal Process The court’s joint registrar reviewed the case on November 7, with further proceedings set for January 15. Legal experts predict this case could play a pivotal role in guiding future deepfake content regulation. Rai follows actors like Jackie Shroff and Anil Kapoor, who have taken legal steps to safeguard their personality rights from unauthorized exploitation.

Apple Unveils iPhone 17 Air
Business

Apple Unveils iPhone 17 Air | AI Features & Global Tariff Impact

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The Silicon Valley giant Apple held its annual iPhone release event amidst rising global tensions. The White House has urged the company to minimize its dependence on Chinese manufacturing. Meanwhile, investors ponder whether Apple is truly prepared for the AI era. Impact of Global Tariffs on Apple Stock Apple is experiencing significant challenges due to President Donald Trump’s aggressive tariff policies. Since the Republicans took office in January, Apple shares have declined by over three percent. The company’s strategy now relies on new products to counter long device retention and initiate a super-cycle of iPhone purchases. “The event illustrates Apple maneuvering in the AI arms race while positioning itself as a long-term AI hardware innovator, focusing on silicon and device-level integration,” noted Emarketer analyst Gadjo Sevilla. The Revolutionary iPhone 17 Air In a bid to rejuvenate its brand, Apple unveiled the iPhone 17 Air. CEO Tim Cook hailed it as a “total game changer.” Priced at $999, the device boasts a sleek 5.6mm profile, adhering to Apple’s premium ethos. Key Technical Specifications New A19 Pro processor — the most powerful iPhone chip yet All-day battery life with up to 40 hours of video playback Ultra-slim 5.6mm design profile Generative AI technology integration The Air seamlessly fits into Apple’s lineup, complementing the high-end iPhone Pro 17, Apple’s most elite model to date. Skepticism Over Apple’s AI Push Despite integrating generative AI, Apple did not announce significant expansions of AI capabilities. Updates remain focused on existing “Apple Intelligence” features. The AI initiative, launched late last year, has left users underwhelmed with minimal Siri enhancements. Apple plans to incorporate AI in search functionalities next year and intends to revamp Siri, though these plans remain unconfirmed. Rumors suggest a possible collaboration with Google to enhance search capabilities. Strategic AI Integration and Market Forecast “For Apple to stand out and excel against competitors, successful implementation of AI as a new contextual user interface on its devices is essential,” observed Forrester analyst Thomas Husson. “This ambitious AI strategy will take time and may align with the iPhone’s 20th anniversary in 2027.”

Flood devastation activates meals inflation fears
Business

Flood devastation activates meals inflation fears

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The floods in Punjab have submerged over 1.3 million acres of farmland along eastern rivers, causing significant damage to Kharif crops, especially cotton. This situation has heightened concerns about rising food inflation across Pakistan. Scale of Flood Devastation The floods have displaced two million people and submerged 2,000 villages. Authorities have successfully relocated 760,000 citizens and 516,000 livestock from the affected areas. Satellite imagery from 24 districts in Punjab reveals alarming statistics. Regions along the Sutlej, Ravi, and Chenab rivers show approximately 3,661 square kilometers remain under floodwaters, which accounts for 4.7 percent of the total area. Agricultural Losses The floods have severely impacted major crops across multiple districts: Rice Sugarcane Corn Vegetables Cotton The Pakistan Business Forum reports that approximately 35 percent of the cotton crop in central and southern Punjab is destroyed. Bahawalnagar, the province’s largest cotton-producing district, has suffered losses between 40-50 percent. Farmer Financial Losses According to Akhtar Farooq Meo from the Kissan Board Pakistan, farmers have endured losses totaling Rs536 billion due to crop damages, including cotton, rice, sesame, maize, and fodder. He warns of potential shortages of perishable goods in many towns, indicating a full-scale food crisis could worsen food inflation nationwide. Conflicting Reports on Rice Crop There are conflicting reports about rice crop damage. The Pakistan Business Forum claims that 60 percent of the rice crop in central and southern Punjab is destroyed. However, exporters dispute this, asserting that the Basmati crop area remains largely undamaged, except in Pasrur, Sialkot. The non-Basmati crop had mostly been harvested by late July and early August, leaving only hybrid varieties in some areas affected. Economic Impact The floods have caused a severe fodder shortage, threatening the cattle industry, a major contributor to the national GDP. Experts anticipate a sharp increase in domestic grain prices, which risks the competitiveness of Pakistani rice on the global market. Cotton Industry Challenges Ihsanul Haq, chairman of the Cotton Ginners Forum, confirmed severe stress on the cotton crop. Major cotton-producing areas in Punjab and Sindh face unprecedented challenges. Districts such as Bahawalnagar, Multan, Bahawalpur, and Rahim Yar Khan are either submerged or anticipating more heavy rainfall. The reduction in raw cotton supply has forced numerous ginning factories and mills to halt operations. Early reports indicate a disease affecting various cotton varieties, potentially reducing per-acre yields further. These developments add to agricultural losses and fuel concerns about economic growth and revenue in Pakistan’s vital export sectors.

Pakistan joins worldwide dialogue at US Soybean Export Council’s Soy Connext 2025
Business

Pakistan joins worldwide dialogue at US Soybean Export Council’s Soy Connext 2025

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A Pakistani delegation participated in Soy Connext 2025 in Washington, DC, focusing on the impact of US soy in promoting food security, nutrition, and economic growth. Leadership Convenes at Soy Connext 2025 The event, held in mid-August in Washington, DC, underscored soybeans’ key role in global food security. Organized by the United States Soybean Export Council, it attracted over 700 participants from 59 countries. Attendees deliberated on soy’s potential to support a growing global population. Trade groups from 34 countries, including Pakistan, Bangladesh, Sri Lanka, and Nepal, visited US farms and ports to witness innovations that establish US soy as a reliable supplier worldwide. Economic Contributions of the US Soybean Industry The US soybean industry substantially impacts the economy. In 2024, it contributed $31.2 billion and reached over 80 countries. Global usage is expected to hit 346 million metric tonnes this year, illustrating soy’s crucial role in poultry, dairy, and aquaculture sectors globally. Consistently, US soybeans provide a sustainable global source for food and energy needs. Advancing Pakistan-US Agricultural Trade The All-Pakistan Solvent Extractors’ Association’s delegation met US farmers and suppliers to enhance bilateral trade opportunities, thus strengthening agricultural trade relations between Pakistan and the US. Importance of Soybean Meal in Pakistan Soybean meal, vital to poultry feed, is essential in Pakistan, where poultry accounts for nearly half of the meat consumption. With over 250 million people, more than 60% being young, the demand for nutritious and affordable food continues to grow. The importation of soybean meal is critical for enhancing food security and fostering a healthier future. Benefits of US Soybean Trade with Pakistan Reliable high-quality protein supply for food security Affordable resources for Pakistan’s growing poultry industry Support for the nutritional needs of over 250 million people Improved trade relations with the United States Recognition of Pakistani Expertise Dr. Rai M. Sajid of the Jadeed Group received international recognition as the STAR Award Winner for the USSEC’s Soy Excellence Center program during the event. This initiative trains emerging market experts in aquaculture, poultry, and feed milling, significantly impacting markets like Pakistan. Soy Connext highlights the benefits of global partnerships, enabling Pakistan to invest in its people and industries, thereby unlocking growth potential.

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